April 20, 2024
Action Camera

Action Camera Market Size 2021 Top Manufacturers Strategy by Industry Sales, Emerging Demands, Trends Analysis, Business Opportunity, Growth Strategy and Global Forecast 2021-2030

According to Precedence Research, The action camera market size garnered US$ 2.7 billion in 2020 and is expected to generate US$ 4.4 billion by 2030, manifesting a CAGR of 5.2% from 2021 to 2030.  The report contains 150+ pages with detailed analysis.

The base year for the study has been considered 2021, the historic year 2019 and 2020, the forecast period considered is from 2021 to 2030. The action camera market is analyzed on the basis of value (US$ Million), volume (Unit), and price (US$/Unit).

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Key Companies & Market Share Insights

The market is moderately fragmented with the presence of several local companies. These market players are striving to gain higher market share by adopting strategies, such as investments, partnerships, and acquisitions & mergers, novel product introductions and developments, promotion strategies and Research and Development (R&D) activities in the marketplace. Companies are also spending on the development of improved products. Moreover, they are also focusing on maintaining competitive pricing. The competitive profiling of these players includes business and financial overview, gross margin, production, sales, and recent developments which can aid in assessing competition in the market.

Some of the major players in the global action camera market include:

  • Nikon Corporation
  • GoPro
  • Olympus Corporation
  • Garmin Ltd.
  • Rollei GmbH & Co. KG
  • Sony Corporation
  • SJCAM
  • SZ DJI Technology Co.
  • YI Technology
  • Drift Innovation
Crucial factors accountable for market growth are:
  • Rising disposable income
  • Rising participation in recreational, sports, and adventure activities
  • Rising number of participants in social media platforms
  • Growing popularity of short video platforms
  • New product launches with innovative features
  • Rising penetration of internet along with the online sales channel
Action Camera Market Scope

This market report studies market dynamics, status and outlook especially in North America, Europe and Asia-Pacific, Latin America, the Middle East and Africa. This research report offers scenario and forecast (revenue/volume), and categorizes the market by key players and various segment. This report also studies global market prominence, competitive landscape, market share, growth rates market dynamics such as drivers, restraints and opportunities, and distributors and sales channels.

This research study also integrates Industry Chain analysis and Porter’s Five Forces Analysis. Further, this report offers a competitive scenario that comprises collaborations, market concentration rate and expansions, mergers & acquisitions undertaken by companies.

Action Camera Market Share, By Region, 2020 (%)

Action Camera Market Report Highlights
  • Based on the end user, the professional segment is expected to be the fastest-growing segment during the forecast period. The rising popularity of photography and videography as a career option among the individuals owing to the rapid growth of the social media is expected to register a significant growth of this segment.
  • Based on the application, the sports segment dominated the market in 2020, owing to the rising participation of individuals in sports activities and rapid growth in the sports tourism and sports events across the globe.
  • Based on the resolution, the ultra HD segment is anticipated to foresee a significant growth rate during the forecast period owing to the rising commercial accessibility of action cameras owing to its advanced features introduced by the manufacturers.
  • Based on the distribution channel, online segment is estimated to be the fastest growing segment due to the rapid penetration of e-commerce channels and the convenience associated with the online purchase such as easy home delivery, easy payment options, and convenient return and refund policies of the online retailers.

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Action Camera Market Dynamics

Drivers

Adventure enthusiasts are significantly boosting the demand for the action camera. The rapid growth in the popularity of sports events and adventure activities is influencing the market growth. The rising participation of youth in adventure, tourism, and sports and their desire to click high clarity pictures and HD videos is expected to drive the growth of the global action camera market in the foreseeable future across the globe.

Restraints

The high cost of the latest and high quality action cameras is restricting the low and middle income users to adopt the action cameras especially in the developing and underdeveloped markets. This may hinder the market growth in the forthcoming years.

Opportunities

New product launches with the introduction of latest technologies such as Wi-Fi connectivity, water proof technology, AR, VR, and IoT in the action cameras may provide various growth opportunities to the action camera manufacturers in the forthcoming years.

Challenges

The ongoing shortages of semiconductors and microchips all over the globe is a major challenge faced by all the electronics manufacturers across the globe. The semiconductors are a very important part of any compact digital electronic device. The shortage of such crucial component is a major challenge to the action camera industry.

Regional Snapshots

Based on region, North America dominated the global action camera market. This is attributable to the increased participation of youth in the sports and recreational activities such as swimming, sky diving, scuba diving, hiking, and biking. The rising number of video content creators on various social media platforms is fostering the growth of the action camera market in this region. Further, increased disposable income, higher demand for the technologically advanced devices, and higher adoption rate of innovative technologies has positively influenced the region and augmented the growth of the North America action camera market.

On the other hand, Europe is estimated to be the most opportunistic market during the forecast period. This is mainly due to the developed sports tourism and adventure tourism sectors. Further, the introduction of latest and innovative features in camera by the manufacturers especially for the European customers is fostering the growth of the market in this region.

Action Camera Market Segments Covered

By End Use

  • Professional
  • Personal

By Application

  • Recreational Activities
  • Sports
  • Emergency Services
  • Others

By Resolution

  • Standard Definition
  • High Definition
  • Ultra HD

By Distribution Channel

  • Offline
  • Online

By Geography

  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
  • Rest of the World

Research Objective

  • To provide a comprehensive analysis of the action camera industry and its sub-segments in the global market, thereby providing a detailed structure of the industry
  • To provide detailed insights into factors driving and restraining the growth of this global market
  • To provide a distribution chain analysis/value chain for the this market
  • To estimate the market size of the global action camera market where 2019 would be the historical period, 2020 shall be the base year, and 2020 to 2027 will be the forecast period for the study
  • To provide strategic profiling of key companies (manufacturers and distributors) present across the globe, and comprehensively analyze their competitiveness/competitive landscape in this market
  • To analyze the global market in four main geographies, namely, North America, Europe, Asia-Pacific, and the Rest of the World
  • To provide country-wise market value analysis for various segments of the action camera
TABLE OF CONTENT

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Action Camera Market 

5.1. COVID-19 Landscape: Action Camera Industry Impact

5.2. COVID 19 – Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Action Camera Market, By End Use

8.1. Action Camera Market, by End Use Type, 2021-2030

8.1.1. Professional

8.1.1.1. Market Revenue and Forecast (2019-2030)

8.1.2. Personal

8.1.2.1. Market Revenue and Forecast (2019-2030)

Chapter 9. Global Action Camera Market, By Application

9.1. Action Camera Market, by Application, 2021-2030

9.1.1. Recreational Activities

9.1.1.1. Market Revenue and Forecast (2019-2030)

9.1.2. Sports

9.1.2.1. Market Revenue and Forecast (2019-2030)

9.1.3. Emergency Services

9.1.3.1. Market Revenue and Forecast (2019-2030)

9.1.4. Others

9.1.4.1. Market Revenue and Forecast (2019-2030)

Chapter 10. Global Action Camera Market, By Resolution 

10.1. Action Camera Market, by Resolution, 2021-2030

10.1.1. Standard Definition

10.1.1.1. Market Revenue and Forecast (2019-2030)

10.1.2. High Definition

10.1.2.1. Market Revenue and Forecast (2019-2030)

10.1.3. Ultra HD

10.1.3.1. Market Revenue and Forecast (2019-2030)

Chapter 11. Global Action Camera Market, By Distribution Channel 

11.1. Action Camera Market, by Distribution Channel, 2021-2030

11.1.1. Offline

11.1.1.1. Market Revenue and Forecast (2019-2030)

11.1.2. Online

11.1.2.1. Market Revenue and Forecast (2019-2030)

Chapter 12. Global Action Camera Market, Regional Estimates and Trend Forecast

12.1. North America

12.1.1. Market Revenue and Forecast, by End Use (2019-2030)

12.1.2. Market Revenue and Forecast, by Application (2019-2030)

12.1.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.1.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.1.5. U.S.

12.1.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.1.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.1.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.1.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.1.6. Rest of North America

12.1.6.1. Market Revenue and Forecast, by End Use (2019-2030)

12.1.6.2. Market Revenue and Forecast, by Application (2019-2030)

12.1.6.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.1.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.2. Europe

12.2.1. Market Revenue and Forecast, by End Use (2019-2030)

12.2.2. Market Revenue and Forecast, by Application (2019-2030)

12.2.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.2.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.2.5. UK

12.2.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.2.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.2.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.2.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.2.6. Germany

12.2.6.1. Market Revenue and Forecast, by End Use (2019-2030)

12.2.6.2. Market Revenue and Forecast, by Application (2019-2030)

12.2.6.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.2.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.2.7. France

12.2.7.1. Market Revenue and Forecast, by End Use (2019-2030)

12.2.7.2. Market Revenue and Forecast, by Application (2019-2030)

12.2.7.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.2.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.2.8. Rest of Europe

12.2.8.1. Market Revenue and Forecast, by End Use (2019-2030)

12.2.8.2. Market Revenue and Forecast, by Application (2019-2030)

12.2.8.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.2.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.3. APAC

12.3.1. Market Revenue and Forecast, by End Use (2019-2030)

12.3.2. Market Revenue and Forecast, by Application (2019-2030)

12.3.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.3.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.3.5. India

12.3.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.3.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.3.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.3.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.3.6. China

12.3.6.1. Market Revenue and Forecast, by End Use (2019-2030)

12.3.6.2. Market Revenue and Forecast, by Application (2019-2030)

12.3.6.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.3.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.3.7. Japan

12.3.7.1. Market Revenue and Forecast, by End Use (2019-2030)

12.3.7.2. Market Revenue and Forecast, by Application (2019-2030)

12.3.7.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.3.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.3.8. Rest of APAC

12.3.8.1. Market Revenue and Forecast, by End Use (2019-2030)

12.3.8.2. Market Revenue and Forecast, by Application (2019-2030)

12.3.8.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.3.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.4. MEA

12.4.1. Market Revenue and Forecast, by End Use (2019-2030)

12.4.2. Market Revenue and Forecast, by Application (2019-2030)

12.4.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.4.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.4.5. GCC

12.4.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.4.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.4.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.4.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.4.6. North Africa

12.4.6.1. Market Revenue and Forecast, by End Use (2019-2030)

12.4.6.2. Market Revenue and Forecast, by Application (2019-2030)

12.4.6.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.4.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.4.7. South Africa

12.4.7.1. Market Revenue and Forecast, by End Use (2019-2030)

12.4.7.2. Market Revenue and Forecast, by Application (2019-2030)

12.4.7.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.4.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.4.8. Rest of MEA

12.4.8.1. Market Revenue and Forecast, by End Use (2019-2030)

12.4.8.2. Market Revenue and Forecast, by Application (2019-2030)

12.4.8.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.4.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.5. Latin America

12.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.5.5. Brazil

12.5.5.1. Market Revenue and Forecast, by End Use (2019-2030)

12.5.5.2. Market Revenue and Forecast, by Application (2019-2030)

12.5.5.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.5.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

12.5.6. Rest of LATAM

12.5.6.1. Market Revenue and Forecast, by End Use (2019-2030)

12.5.6.2. Market Revenue and Forecast, by Application (2019-2030)

12.5.6.3. Market Revenue and Forecast, by Resolution (2019-2030)

12.5.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)

Chapter 13. Company Profiles

13.1. Nikon Corporation

13.1.1. Company Overview

13.1.2. Product Offerings

13.1.3. Financial Performance

13.1.4. Recent Initiatives

13.2. GoPro

13.2.1. Company Overview

13.2.2. Product Offerings

13.2.3. Financial Performance

13.2.4. Recent Initiatives

13.3. Olympus Corporation

13.3.1. Company Overview

13.3.2. Product Offerings

13.3.3. Financial Performance

13.3.4. Recent Initiatives

13.4. Garmin Ltd.

13.4.1. Company Overview

13.4.2. Product Offerings

13.4.3. Financial Performance

13.4.4. Recent Initiatives

13.5. Rollei GmbH & Co. KG

13.5.1. Company Overview

13.5.2. Product Offerings

13.5.3. Financial Performance

13.5.4. Recent Initiatives

13.6. Sony Corporation

13.6.1. Company Overview

13.6.2. Product Offerings

13.6.3. Financial Performance

13.6.4. Recent Initiatives

13.7. SJCAM

13.7.1. Company Overview

13.7.2. Product Offerings

13.7.3. Financial Performance

13.7.4. Recent Initiatives

13.8. SZ DJI Technology Co.

13.8.1. Company Overview

13.8.2. Product Offerings

13.8.3. Financial Performance

13.8.4. Recent Initiatives

13.9. YI Technology

13.9.1. Company Overview

13.9.2. Product Offerings

13.9.3. Financial Performance

13.9.4. Recent Initiatives

13.10. Drift Innovation

13.10.1. Company Overview

13.10.2. Product Offerings

13.10.3. Financial Performance

13.10.4. Recent Initiatives

Chapter 14. Research Methodology

14.1. Primary Research

14.2. Secondary Research

14.3. Assumptions

Chapter 15. Appendix

15.1. About Us

15.2. Glossary of Terms

Thanks for reading you can also get individual chapter-wise sections or region-wise report versions such as North America, Europe, or the Asia Pacific.

Why Buy this Report?

The purpose of Precedence Research’s action camera market study is to provide stakeholders with a detailed picture of potential barriers and untapped opportunities. The report contains exclusive information to assist businesses in making informed decisions about how to maintain growth throughout the assessment period.

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