Press Releases

Household Cleaning Products Market Report by Size 2021 – Revenue Expectations, Growth Status, Demand by Key Players, Opportunities and Global Forecast to 2030

Share This Article

The household cleaning products includes various cleaning products such as laundry detergent, dishwashing detergents, surfactants, floor cleaners, toilet cleaners, and other types of household cleaning products. These products are regularly used in households owing to the increased preference of the people to stay and surround themselves in a clean and hygienic environment. Increased consumer awareness regarding the health benefits of keeping the home clean coupled with rising disposable income is shaping the global household cleaning products market.

The introduction of the cleaning products in different forms such as sprays, liquid, powder, and gels significantly contributed towards the growth of the market. Moreover, adding innovative fragrances to the cleaning products and offering effective cleaning purposes at a reasonable price is a major driving force of the market.

The household cleaning products market was exceeded US$ 218.9 billion in 2020 and is projected to reach US$ 341.6 billion by 2030, expanding at an annual CAGR of 4.6 percent, according to a 2021 study by Precedence Research, the Canada-based market Insight Company. The report contains 150+ pages with detailed analysis. The base year for the study has been considered 2021, the historic year 2017 to 2020, the forecast period considered is from 2021 to 2030. The dairy products market is analyzed on the basis of value (US$ Million), volume (Unit), and price (US$/Unit).

Download Free Sample Copy with TOC, Graphs & List of Figures @ https://www.precedenceresearch.com/sample/1300

Crucial factors accountable for market growth are:

  • Increasing health and hygiene awareness
  • Rising disposable income
  • Growing penetration of white goods like automatic washing machines and dishwashers
  • Increasing number of nuclear families resulting in the rising number of households
  • Increased penetration of discount retailers
  • Growing penetration of e-commerce
  • Rising demand for the organic household cleaning products
  • Increased consumer expenditure on home improvement products

Competition Landscape

In the final section of the research report, Precedence Research provided the global household cleaning products market structure and a detailed competition landscape to provide a dashboard view of key players operating in the household cleaning products market along with their business strategies to report audiences. This section is primarily designed to provide clients with an objective and detailed comparative assessment of the key providers specific to a market segment in the value chain of the market.

Some of the major players in the household cleaning products market include:

  • Colgate Palmolive
  • Henkel AG
  • Reckitt Benckiser
  • Unilever
  • Procter & Gamble
  • Godrej Consumer Products Ltd.
  • Kao Corporation
  • The Clorox Company
  • Church & Dwight Co.
  • S.C. Johnson & Son, Inc.
  • Goodmaid Chemicals Corporation

Report Highlights

  • By product type, the surface cleaners segment is expected to be the fastest-growing market during the forecast period owing to the rising adoption of innovative and organic floor cleaners that can effectively clean various floor types such as wooden floors, tiles, and carpets.
  • By nature, the conventional segment dominated the market in 2020 owing to its increased penetration and cheap prices coupled with easy availability in the nearby stores.
  • Based on the application, the fabric segment dominated the market in 2020, due to the increased consumption of powder detergents in Asian countries and increased consumption of liquid detergents in North America and Europe.
  • By distribution channel, the e-commerce is estimated to be the fastest-growing segment due to the developing digital infrastructure, increasing adoption of smart devices, and increased penetration of e-commerce platforms across the globe

Market Dynamics

Driver

The daily need for cleaning clothes, utensils, and floors owing to the increased awareness regarding health and hygiene remains the major driver of the market. Further, the development of cleaning products and the various delivery formats such as automatic detergent dispensers, liquid pods, and detergent tablets has registered considerable growth in the market.

Restraints

The very low penetration of automatic washing machines in the low and middle income countries due to the financial and space limitations is hampering the growth of the liquid, gel, and pod forms of the detergents in the developing and underdeveloped nations.

Opportunities

The increased awareness regarding the organic cleaning products that are free from chemicals and has no negative effect on human health is providing growth opportunities to the manufacturers especially in the developed markets like North America and Europe.

Challenges

Lack of awareness and poor infrastructure for e-commerce in the underdeveloped nations of Asia and Africa is significantly posing a severe challenge to the industry players and restricting the further growth of the household cleaning products market.

Recent Developments

  • In December 2020, Godrej Consumer Products, launched Godrej ProClean that serves three applications namely, toilet cleaners, bathroom cleaner, and surface cleaner.

Regional Snapshot

North America is the leading household cleaning products market globally. Major market like US and Canada has presence of leading manufacturers and the higher adoption of innovative technologies in the region has significantly influenced the cleaning products market. The increased penetration of automatic dishwashers and washing machines has boosted the demand for the innovative liquid and gel detergents among the households. This factor is perfectly complemented with the increased disposable income along with the increased consumer awareness. Moreover, the demand for the organic household cleaning products is expected to grow rapidly in this region. According to the Organic Trade Association, in the year 2020, in US, the revenue generated through the sales of organic food and non-food products was on its peak. Therefore the significantly growing demand for the organic products is expected to provide growth opportunities to the vendors.

Asia Pacific is estimated to be the most opportunistic market during the forecast period. The demand for the powder and bar form of detergent is extremely high in this region. This is because of the presence of high number of households and cheap prices of the powder detergents. Washing clothes, dishes, and appliances with hands is a common thing. Therefore, hand washing is effectively done using bar soaps and powder detergents. Moreover, growing disposable income and rising demand for the home improvement products is expected to drive the demand for the household cleaning products market in the region in the forthcoming years.

Market Segmentation

By Product Type

  • Laundry Detergents
  • Dishwashing Detergents
  • Surface Cleaners
  • Toilet Cleaners
  • Others

By Nature

  • Conventional
  • Organic

By Application

  • Kitchen
  • Bathroom
  • Floor
  • Fabrics
  • Utensils

By Distribution Channel

  • Supermarkets/hypermarkets
  • Convenience Stores
  • E-commerce
  • Others

Regional Segmentation

– North America (U.S. and Canada)

 – Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)

 – Asia-Pacific (China, Japan, India, Southeast Asia and Rest of APAC)

 – Latin America (Brazil and Rest of Latin America)

– Middle East and Africa (GCC, North Africa, South Africa, Rest of MEA)

Research Methodology

Secondary Research

It involves company databases such as Hoover’s: This assists us recognize financial information, structure of the market participants and industry competitive landscape.

The secondary research sources referred in the process are as follows:

  • Governmental bodies, and organizations creating economic policies
  • National and international social welfare institutions
  • Company websites, financial reports and SEC filings, broker and investor reports
  • Related patent and regulatory databases
  • Statistical databases and market reports
  • Corporate Presentations, news, press release, and specification sheet of Manufacturers

Primary Research

Primary research includes face-to face interviews, online surveys, and telephonic interviews.

  • Means of primary research: Email interactions, telephonic discussions and

Questionnaire based research etc.

  • In order to validate our research findings and analysis we conduct primary interviews of key industry participants. Insights from primary respondents help in validating the secondary research findings. It also develops Research Team’s expertise and market understanding.

Most Asked Questions –

  • What was the market size value of the household cleaning products in 2020?
  • What is the expected market size by 2030?
  • What is the household cleaning products market growth?
  • What are the key factors that positively influence market growth?
  • Who are the prominent players in the household cleaning products market?

Why should you invest in this report?

If you are aiming to enter the global household cleaning products market, this report is a comprehensive guide that provides crystal clear insights into this niche market. All the major application areas for household cleaning products are covered in this report and information is given on the important regions of the world where this market is likely to boom during the forecast period of 2021-2030, so that you can plan your strategies to enter this market accordingly.

Besides, through this report, you can have a complete grasp of the level of competition you will be facing in this hugely competitive market and if you are an established player in this market already, this report will help you gauge the strategies that your competitors have adopted to stay as market leaders in this market. For new entrants to this market, the voluminous data provided in this report is invaluable.

Purchase Full Research Report (Single User License US$ 4500) @ https://www.precedenceresearch.com/checkout/1300

TABLE OF CONTENT

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. Market Dynamics Analysis and Trends

5.1. Market Dynamics

5.1.1. Market Drivers

5.1.2. Market Restraints

5.1.3. Market Opportunities

5.2. Porter’s Five Forces Analysis

5.2.1. Bargaining power of suppliers

5.2.2. Bargaining power of buyers

5.2.3. Threat of substitute

5.2.4. Threat of new entrants

5.2.5. Degree of competition

Chapter 6. Competitive Landscape

6.1.1. Company Market Share/Positioning Analysis

6.1.2. Key Strategies Adopted by Players

6.1.3. Vendor Landscape

6.1.3.1. List of Suppliers

6.1.3.2. List of Buyers

Chapter 7. Global Household Cleaning Products Market, By Product

7.1. Household Cleaning Products Market, by Product Type, 2021-2030

7.1.1. Laundry Detergents

7.1.1.1. Market Revenue and Forecast (2019-2030)

7.1.2. Dishwashing Detergents

7.1.2.1. Market Revenue and Forecast (2019-2030)

7.1.3. Surface Cleaners

7.1.3.1. Market Revenue and Forecast (2019-2030)

7.1.4. Toilet Cleaners

7.1.4.1. Market Revenue and Forecast (2019-2030)

7.1.5. Others

7.1.5.1. Market Revenue and Forecast (2019-2030)

Chapter 8. Global Household Cleaning Products Market, By Nature

8.1. Household Cleaning Products Market, by Nature, 2021-2030

8.1.1. Conventional

8.1.1.1. Market Revenue and Forecast (2019-2030)

8.1.2. Organic

8.1.2.1. Market Revenue and Forecast (2019-2030)

Chapter 9. Global Household Cleaning Products Market, By Application Type 

9.1. Household Cleaning Products Market, by Application Type, 2021-2030

9.1.1. Kitchen

9.1.1.1. Market Revenue and Forecast (2019-2030)

9.1.2. Bathroom

9.1.2.1. Market Revenue and Forecast (2019-2030)

9.1.3. Floor

9.1.3.1. Market Revenue and Forecast (2019-2030)

9.1.4. Fabrics

9.1.4.1. Market Revenue and Forecast (2019-2030)

9.1.5. Utensils

9.1.5.1. Market Revenue and Forecast (2019-2030)

Chapter 10. Global Household Cleaning Products Market, By Distribution Channel Type 

10.1. Household Cleaning Products Market, by Distribution Channel Type, 2021-2030

10.1.1. Supermarkets/hypermarkets

10.1.1.1. Market Revenue and Forecast (2019-2030)

10.1.2. Convenience Stores

10.1.2.1. Market Revenue and Forecast (2019-2030)

10.1.3. E-commerce

10.1.3.1. Market Revenue and Forecast (2019-2030)

10.1.4. Others

10.1.4.1. Market Revenue and Forecast (2019-2030)

Chapter 11. Global Household Cleaning Products Market, Regional Estimates and Trend Forecast

11.1. North America

11.1.1. Market Revenue and Forecast, by Product (2019-2030)

11.1.2. Market Revenue and Forecast, by Nature (2019-2030)

11.1.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.1.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.1.5. U.S.

11.1.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.1.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.1.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.1.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.1.6. Rest of North America

11.1.6.1. Market Revenue and Forecast, by Product (2019-2030)

11.1.6.2. Market Revenue and Forecast, by Nature (2019-2030)

11.1.6.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.1.6.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.2. Europe

11.2.1. Market Revenue and Forecast, by Product (2019-2030)

11.2.2. Market Revenue and Forecast, by Nature (2019-2030)

11.2.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.2.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.2.5. UK

11.2.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.2.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.2.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.2.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.2.6. Germany

11.2.6.1. Market Revenue and Forecast, by Product (2019-2030)

11.2.6.2. Market Revenue and Forecast, by Nature (2019-2030)

11.2.6.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.2.6.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.2.7. France

11.2.7.1. Market Revenue and Forecast, by Product (2019-2030)

11.2.7.2. Market Revenue and Forecast, by Nature (2019-2030)

11.2.7.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.2.7.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.2.8. Rest of Europe

11.2.8.1. Market Revenue and Forecast, by Product (2019-2030)

11.2.8.2. Market Revenue and Forecast, by Nature (2019-2030)

11.2.8.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.2.8.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.3. APAC

11.3.1. Market Revenue and Forecast, by Product (2019-2030)

11.3.2. Market Revenue and Forecast, by Nature (2019-2030)

11.3.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.3.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.3.5. India

11.3.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.3.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.3.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.3.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.3.6. China

11.3.6.1. Market Revenue and Forecast, by Product (2019-2030)

11.3.6.2. Market Revenue and Forecast, by Nature (2019-2030)

11.3.6.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.3.6.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.3.7. Japan

11.3.7.1. Market Revenue and Forecast, by Product (2019-2030)

11.3.7.2. Market Revenue and Forecast, by Nature (2019-2030)

11.3.7.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.3.7.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.3.8. Rest of APAC

11.3.8.1. Market Revenue and Forecast, by Product (2019-2030)

11.3.8.2. Market Revenue and Forecast, by Nature (2019-2030)

11.3.8.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.3.8.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.4. MEA

11.4.1. Market Revenue and Forecast, by Product (2019-2030)

11.4.2. Market Revenue and Forecast, by Nature (2019-2030)

11.4.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.4.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.4.5. GCC

11.4.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.4.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.4.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.4.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.4.6. North Africa

11.4.6.1. Market Revenue and Forecast, by Product (2019-2030)

11.4.6.2. Market Revenue and Forecast, by Nature (2019-2030)

11.4.6.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.4.6.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.4.7. South Africa

11.4.7.1. Market Revenue and Forecast, by Product (2019-2030)

11.4.7.2. Market Revenue and Forecast, by Nature (2019-2030)

11.4.7.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.4.7.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.4.8. Rest of MEA

11.4.8.1. Market Revenue and Forecast, by Product (2019-2030)

11.4.8.2. Market Revenue and Forecast, by Nature (2019-2030)

11.4.8.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.4.8.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.5. Latin America

11.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.5.5. Brazil

11.5.5.1. Market Revenue and Forecast, by Product (2019-2030)

11.5.5.2. Market Revenue and Forecast, by Nature (2019-2030)

11.5.5.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.5.5.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

11.5.6. Rest of LATAM

11.5.6.1. Market Revenue and Forecast, by Product (2019-2030)

11.5.6.2. Market Revenue and Forecast, by Nature (2019-2030)

11.5.6.3. Market Revenue and Forecast, by Application Type (2019-2030)

11.5.6.4. Market Revenue and Forecast, by Distribution Channel Type (2019-2030)

Chapter 12. Company Profiles

12.1. Colgate Palmolive

12.1.1. Company Overview

12.1.2. Product Offerings

12.1.3. Financial Performance

12.1.4. Recent Initiatives

12.2. Henkel AG

12.2.1. Company Overview

12.2.2. Product Offerings

12.2.3. Financial Performance

12.2.4. Recent Initiatives

12.3. Reckitt Benckiser

12.3.1. Company Overview

12.3.2. Product Offerings

12.3.3. Financial Performance

12.3.4. Recent Initiatives

12.4. Unilever

12.4.1. Company Overview

12.4.2. Product Offerings

12.4.3. Financial Performance

12.4.4. Recent Initiatives

12.5. Procter & Gamble

12.5.1. Company Overview

12.5.2. Product Offerings

12.5.3. Financial Performance

12.5.4. Recent Initiatives

12.6. Godrej Consumer Products Ltd.

12.6.1. Company Overview

12.6.2. Product Offerings

12.6.3. Financial Performance

12.6.4. Recent Initiatives

12.7. Kao Corporation

12.7.1. Company Overview

12.7.2. Product Offerings

12.7.3. Financial Performance

12.7.4. Recent Initiatives

12.8. The Clorox Company

12.8.1. Company Overview

12.8.2. Product Offerings

12.8.3. Financial Performance

12.8.4. Recent Initiatives

12.9. Church & Dwight Co.

12.9.1. Company Overview

12.9.2. Product Offerings

12.9.3. Financial Performance

12.9.4. Recent Initiatives

12.10. S.C. Johnson & Son, Inc.

12.10.1. Company Overview

12.10.2. Product Offerings

12.10.3. Financial Performance

12.10.4. Recent Initiatives

12.11. Goodmaid Chemicals Corporation

12.11.1. Company Overview

12.11.2. Product Offerings

12.11.3. Financial Performance

12.11.4. Recent Initiatives

Chapter 13. Research Methodology

13.1. Primary Research

13.2. Secondary Research

13.3. Assumptions

Chapter 14. Appendix

14.1. About Us

14.2. Glossary of Terms

Thanks for reading you can also get individual chapter-wise sections or region-wise report versions such as North America, Europe, or the Asia Pacific.

Purchase Full Research Report (Single User License US$ 4500) @ https://www.precedenceresearch.com/checkout/1300

Contact Us:         

Mr. Alex

Sales Manager

Call: +1 9197 992 333

Email: sales@precedenceresearch.com

Follow us on LinkedIn | Twitter | Facebook

Show More

Market Stats News

Market Stats News is a Canada/India based company and one of the leading providers of strategic market insights. We offer executive-level blueprints of markets and solutions beyond flagship surveys. Our repository covers consultation, syndicated market studies, and customized research reports. Through our services, we aim at connecting an organization’s goal with lucrative prospects globally.

Related Articles

Back to top button